Interessence
Interessece: Between Humanity and the Natural World explores how apathetic behaviors can be transformed into empathetic preservation through personalized conversation.

Client
Self-Initiated (Academic Project)
Type
Marketing & Advertising, Editorial & Publication
Year
2025
Brief
The college capstone is an opportunity for students to pursue a self-directed experience in their professional program that intentionally integrates their liberal learning in the Core curriculum with their program learning.
Solution
‘Fear the World’ is an anxiety-inducing climate change narrative manufactured by media outlets to elicit emotional turmoil on humanity. Designing with intention to induce optimistic emotions, facilitated through interdisciplinary studies, humans’ apathetic outlook on climate change can evolve into empathy-based preservation of the natural world.


